We conducted a study into the ROI (Return on Investment) one of our customers get from a single Kotive workflow.
They’re a professional training company that provides a variety of learning and skills development interventions and they use a custom Kotive workflow to automate the repetitive administrative tasks for all their training registrations. (It’s similar to the “Continuous professional development” workflow.)
The workflow starts with an online registration form and ends when an attendee’s accreditation certificate is automatically created and emailed on completion of training.
The company has more than 80 different training events and processes an average of 150 registrations every month. They use the same workflow for all their training events since they can pre-fill the registration form with the unique details of each specific training event.
The ROI of 2,344% is impressive to say the least: by investing $54 a month they save 170 employee hours and $1,320 every month. Calculate your ROI.
The benefits of automation are however also subtler than the computation of the saved hours and dollars.
Since the employees are freed from the pesky repetitive tasks, they are able to get an overview of all registrations and can therefore quickly identify potential problem areas and/or critical growth areas. This level of insight and overview is just not possible to get when you are snowed under with manual tasks.
The involvement of employees in the registration process has become more crucial. This results in employees being more intelligently involved in the business and able to provide better personalized attention to outlier customers; customers who would otherwise have created animosity among employees.
Lastly, the business is ready to handle exponentially larger numbers of registrations every month.
They have made significant gains but the ultimate capacity of the business remains limited until such time as the bottlenecks - their remaining manual business processes - have been automated.
The next step for this business would be to look at the other processes related to the whole training business and to automate those. Every second counts.Found this post useful? Help us spread the word...
A study into the Return on Investment of one of our workflow customers.